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Data-Driven Wisconsin 2025

August 13, 2025 MSOE Diercks Hall / Direct Supply Innovation & Technology Center, Milwaukee, WI

Keynote Speaker

Jim Grant

The Future is Now: Embracing the AI Wave

Jim Grant

Vice President, Platform Architecture & Engineering, Direct Supply, Inc.

Special Event

Rich Lukas Jr

A Crash Course in TinyML

Rich Lukas Jr, Ph.D.

Director of Engineering, RC Mowers

10:00 - 11:00 AM • Diercks Hall 310

Session 1: AI and Business

Steve Kroll

Reverse-Engineering the Algorithm: How Ads Know You (and What That Reveals About AI)

Steve Kroll

President, Granular

Rob Wellen

Lessons Learned from Incorporating AI into Business Processes at Impact Networking

Rob Wellen

Vice President, AI Strategy & Customer Success, Impact Networking

Brett Storoe

MSOE AI-Club: Student Research and Industry Engagement

Brett Storoe

President, MAIC, Milwaukee School of Engineering

Session 1: Infrastructure

Naveen VK

AI Under Attack: Practical Security Risks and Mitigation Strategies

Naveen VK

Technical Director, nvisia

Ben Schmirler

Modern Data Processing with Databricks and DBT

Ben Schmirler

Director of Data & AI, Xorbix Technologies, Inc.

Timothy St. Clair

Lessons Learned in AI Infrastructure Deployments

Timothy St. Clair

CEO, Raikiri

Session 2: Data Science

Murph DeVane

Let's Take This Offline - Solving Sequential Behavior-influence Problems Without Live Experiments

Murph DeVane

Financial Analyst Manager, Sift Healthcare

Robert Claus

Building Data Apps the Modern Way

Robert Claus

Engineering Manager, Plotly

Session 2: MLOps

Tyler Faulkner

Optimizing ML Production with Databricks

Tyler Faulkner

Data Engineering Consultant, Xorbix Technologies, Inc.

Jack Flitcroft

Using Agentic LLMs in Real-World Software

Jack Flitcroft

CoFounder & Head of AI, Juno

Session 3: AI and Human Work

Derek Riley

Good Vibes Only: Coding in the Age of LLMs

Derek Riley, Ph.D.

Professor & Program Director, Milwaukee School of Engineering

Katie Panciera

The AI Generation at Work: The Same but Different

Katie Panciera, Ph.D.

Assistant Professor, Milwaukee School of Engineering

Sponsors